Coast Cycles E-commerce Migration & QA.
A WordPress catalogue migration for a premium bike brand across two regional stores, with every batch quality-checked before it went live.
The challenge
Coast Cycles, a premium bicycle and mobility brand, was rebuilding its product catalogue in WordPress and Elementor and migrating it off BigCommerce across two regional sites. I was brought in to rebuild the catalogue accurately and keep it consistent, with as little supervision as possible.
The approach
- Product pages across the full Buzzraw Classic, Pro and X ranges, including spares, accessories, components and electricals
- Replication of the catalogue to a second regional store using the client’s copy workflow
- Step by step assembly guides for all three bike models, rebuilt from source video and image files
Because I already understood the CMS and e-commerce structure, I worked straight from the brief and adapted quickly when requirements changed partway through. The part that mattered most to the client was that I treated the migration as a quality check, not just a copy job. On every batch I reviewed each page and sent back a documented list of issues rather than letting them slip through, including:
- Broken sliders and non functioning image galleries
- Missing images and empty product entries
- Product name mismatches between the old and new sites
I also delivered against tight, same day client deadlines without dropping that level of checking.
The results
The client received a clean, consistent catalogue they could trust, with every known issue flagged rather than buried. The relationship was reliable enough that they brought me back across several rounds of work through 2022.

